Of the most important laws of science communication that whenever the message is complex whenever they are unintelligible and unclear of the addressee, do not care about lost ensures marketing officer that whenever the message is as rich and diverse in terms of the information provided, leading to increased interest in the future is that marketing officer They forget that consumers may be exposed to campaigns Presentations dense understand saturated with information for a large number of products, which mostly do not care too much, which could lead to boredom consumers, changing in the product, especially, in order to be contacted effective must be simple and contain counting small information ..