Distinguish the product.. Trade name, trademark and logo. The new definition of the product amid the rest of the alternative products and competition

Is highlighted products with a view to the selection and definition product, new central rest alternative products, competition and discrimination concept or term includes all methods and tools and means of discrimination product except the cover and the circumstances distinctive or obvious in the form of product and combines discrimination brand name and brand in addition to the logo.
It consists trade name of the commodity from the word or character consists brand product from a drawing or a specific shape, may take the brand name form of the brand when it is put a brand name in the form of a drawing or composition frilly specific and known brand by the National Institute of Industrial Property is a distinctive sign permit of physical or moral person distinguish its products or in misplaced or services.
The logo consists of a word or phrase, and in any case not mislead product uses the same brand name and the same brand and the same logo on all its products and does not change it only when necessary marketing pressing for it.
Find the name of the product: the names Products take several forms for example products takes the name of symbols ancient, historical and of which takes the name of cities or names famous personalities, including the take names inventors or producers, for example, Ford, and find products names composed of two words for example VW Vaakec mean car everyone .
Products are successful must adhere to a number of criteria including that the brief is simple and easy to read and maintain and pronounce easily and in any language.

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