In This method Stop Budget Allocated For publicity And in accordance with Considerations The following:
- The product life cycle: product New In Need To Effort publicity More From For Improve And Promotion Image At Public While Brand With Reputation Good Not In Need To Publicity Capacitor.
- Share Capitalization: Institutions Leader In the market Invest Less In Activities Advertising Comparison Institutions At least Status Including And that Looking On evolution Position Market.
- Market: The wider The size and scope of the market Whenever Doubled Budget Advertising Any That There Fit Extrusive Between Publicity And the needs of Market, The more Show Market Great Whenever Was Incumbent Intensification of activity publicity.
-Distribution : Whenever The Force Sales Weak Whenever Was Show Paper Great Whenever Compelled to intensify Activity publicity.
- Competition: Market Severe competition Pays institutions To Invest more publicity Inadvertently Pressure Competitors.
- The frequency Gleam of advertising: the more the message Advertising In Need to Repeat the advertising budget Rise.
- Alternative products: Whenever The number of products Alternative Great Whenever Forced Each Foundation To Discrimination Products And From Through Activity publicity Extra.
التسميات
publicity